REGISTER NOW

Registration is on a first-come, first-served basis.

Join Forrester Research analyst Peter Kim and Umbria CEO Janet Eden-Harris in an educational webinar as they explore how you can identify demographic segments to effectively leverage social media in Marketing campaigns.

Topic: "Web 2.0 Meets Marketing 2.0: Making Social Media Work"
Featured Speakers:

Date: Wednesday, November 7, 2007
Time: 3 pm New York, 2 pm Chicago

Peter Kim unveils new data on how consumer attitudes are changing toward traditional media and social media and what this means for Marketing.

Janet Eden-Harris addresses the analysis of social media and how analysis helps companies understand and effectively reach target segments.

In this webinar, you will:

• Learn not only what is being said, but who is doing the talking
• Discover common characteristics of a target segment
• Learn how to measure the effectiveness, momentum and engagement of your marketing
• Take away practical tips for adjusting campaigns for the shifting Marketing landscape

If you are a CMO, a brand manager, a product manager, advertising agency or marketing strategist, you won't want to miss this informative webinar.

* = Required Fields

FIRST NAME*
LAST NAME*
TITLE*
COMPANY*
INDUSTRY	--None-- Advertising Agency Apparel Automotive Beverage Business Services Communication Services Computer Hardware & Peripherals Consumer Electronics Consumer Packaged Goods Energy Entertainment Financial Services Gaming Government Hardware Healthcare Internet Content Provider Manufacturing Marketing Services Media Public Relations Restaurant Retail - Traditional Retail - Online Software Telecommunications Travel Other
EMAIL ADDRESS*	(Business email required)
PHONE