| SUSTAINABILITY WEBINARS
With the blogosphere exploding in size and influence, monitoring what is being said about issues and brands is critical to companies' success.
Are more consumers jumping on to the bandwagon of “going green?” Are they concerned enough about global warming to change their buying habits? What brands are talked about most among consumers?
Learn about the new J.D. Power and Associates Sustainability Report 2.0, a landmark study based on 40 million blog posts on what is being discussed spontaneously among consumers, how consumers segment into different attitudinal profiles, how those have shifted over the past 18 months, as well as what leading brands are emerging as most-discussed—both positively and negatively.
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